A MetaLocator alternative that is simpler to run day to day
MetaLocator is a powerful, highly configurable platform. Store Locator Widgets gives you an easier admin, maps with no API key, a location submission form and reviews included, and 24x7 live chat.
No credit card required · Free migration help from MetaLocator
Source: metalocator.com/pricing, November 2026.
What is MetaLocator?
MetaLocator, founded in 2007, is a locator platform for store, dealer, partner and physician finders, as well as where-to-buy pages. It is highly configurable, with an interface builder, lead forms routed to locations, Salesforce, Airtable and Google Sheets integrations, and right-to-left language support. Reviewers on Capterra rate it highly for support and value.
Plans start at $17 a month (100 locations, 5,000 traffic) and $41 a month (10,000 locations, 25,000 traffic), with the $167 Scale plan adding data integrations and multi-language. Several features are paid add-ons, including SEO location pages and crowdsourcing (letting locations claim and edit their own profiles). It offers a 30-day trial. For Google Maps you provide your own API key, and Mapbox is offered as an alternative.
The trade-off is complexity. One reviewer found MetaLocator's many tabs and options hard to learn. Store Locator Widgets keeps the admin simple, includes submissions and reviews rather than selling them as extras, and supplies maps with no key to manage.
If you need deep CRM integrations or where-to-buy price monitoring, MetaLocator's breadth is a strength. If you want a locator your team can run without training, we are the better fit.
Store Locator Widgets vs MetaLocator
Side by side, based on each product's published plans and features.
| Feature | Store Locator Widgets | MetaLocator |
|---|---|---|
| Free trial | 14 days, fully featured, no credit card | 30 days, no card |
| Pricing | $19 (100), $39 (1,000), $79 (10,000), $299 (100,000) a month | $17 (100), $41 (10,000), $167 (100,000) a month, with traffic caps |
| Mapping | ExpressMaps (OpenStreetMap) included with no API key; Google Maps and Mapbox with your own key | Google Maps with your own key, or Mapbox |
| Location submission form | Yes — embed a form so retailers submit and later edit their own listings, with your approval | Crowdsourcing paid add-on |
| Ratings and reviews | Built in on all plans, with moderation | Yes |
| Languages | Edit every label on every plan; multiple languages from Premium ($39) | Multi-language on Scale ($167) |
| Spreadsheet and CRM sync | Google Sheets and Airtable sync from Premium | Google Sheets, Salesforce, Airtable and SFTP |
| SEO location pages | Not offered | Paid add-on |
| APIs | Location management, location search and JavaScript APIs | Yes, depending on plan or add-on |
| Support | 24x7 live chat on every plan | Phone, email and support portal |
No credit card required · Set up in under 5 minutes
Why teams move from MetaLocator to us
A focused admin console your team can use without training, built to stay manageable with thousands of locations.
Retailers and dealers submit and edit their own listings, with your approval, at no extra cost.
ExpressMaps is included on every plan. Use Google Maps or Mapbox only if you want to.
Reach a person 24x7, with replies typically in under a minute.
Switch from MetaLocator without the headache
We move your locations, custom fields, filters and settings across for you, with no downtime, no data loss and no charge.
Fourteen days, fully featured, no credit card needed.
Mention it in chat or onboarding and we will take it from there.
Locations, custom fields, filters and settings moved across and checked with you before you go live.
MetaLocator vs Store Locator Widgets
At some sizes, yes: MetaLocator Growth is $41 a month for 10,000 locations, against our $79 Professional plan. MetaLocator plans also cap monthly traffic and geocodes, and submissions, SEO pages and some integrations cost extra, so compare the total for what you need.
No. ExpressMaps is included with every plan. You can use Google Maps or Mapbox with your own key if you prefer.
Yes. Export your locations and we will import them, including custom fields and categories, at no cost.
You can collect leads through custom fields and the layout editor. If you need leads routed into a CRM per location, MetaLocator's integrations go further.
Competitor details were checked against each vendor’s own website and public review listings in November 2026. Features and pricing change, so check the current details on each vendor’s site before you decide.
Try a locator your whole team can run
Fully featured 14-day trial. No credit card. We'll migrate your MetaLocator data for you.